Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AOL On is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, Reference Materials, News & Media, Lifestyle and 16 other categories.

2 AOL On is leading in Computers Electronics & Technology, Adult, Science & Education and Law & Government.

Geography

1 AOL On is leading in most countries, including United States, United Kingdom, Canada, India and 45 other countries.

2 Sprinkle is leading in Norway, Netherlands, Slovakia, Sweden and 12 other countries.