2
In terms of market share, 8Bit is clearly lagging behind, losing to Adverteerdirect in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.
2
8Bit is leading in Arts & Entertainment, Hobbies & Leisure and News & Media.
1
8Bit is leading in most countries, including United States, Ireland and South Africa.
2
Adverteerdirect is leading in Netherlands.