Market Share by Top Websites

1 Adjust is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Act-On is leading in Top 1M Sites.

Websites Categories

1 Act-On has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 141 other categories.

2 Adjust is leading in Games, Clothing, Video Games, Food & Drink and 37 other categories.


1 Adjust is leading in most countries, including Germany, France, Russia, Japan and 75 other countries.

2 Act-On is leading in United States, United Kingdom, Canada, India and 49 other countries.