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Act-On is leading in Top 1M Sites and The Entire Web.
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IBM Customer Experience Analytics is leading in Top 10K Sites and Top 100K Sites.
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Act-On has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Science & Education, Travel & Tourism and 13 other categories.
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IBM Customer Experience Analytics is leading in Finance, Lifestyle, E-commerce & Shopping, Vehicles and 2 other categories.
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Act-On is leading in most countries, including United States, Canada, India, United Kingdom and 72 other countries.
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IBM Customer Experience Analytics is leading in China, Italy, Japan, South Korea and 19 other countries.