Market Share by Top Websites

1 etracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Act-On is clearly lagging behind, losing to etracker in all segments.

Websites Categories

1 etracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Marketing & Advertising and 202 other categories.

2 Act-On is leading in Software, Business Services, Healthcare Industry, Universities & Colleges and 15 other categories.

Geography

1 etracker is leading in most countries, including Germany, Spain, France, Austria and 124 other countries.

2 Act-On is leading in United States, Canada, India, Australia and 20 other countries.