Market Share by Top Websites

1 Kenshoo is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Act-On is leading in Top 1M Sites.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Shopping, Autos & Vehicles, Arts & Entertainment, Internet & Telecom and 151 other categories.

2 Act-On is leading in Business & Industry, Computer & Electronics, Software, Marketing & Advertising and 45 other categories.


1 Act-On is leading in most countries, including United States, United Kingdom, India, Canada and 81 other countries.

2 Kenshoo is leading in Indonesia, Argentina, Austria, Hong Kong and 21 other countries.