Market Share by Top Websites

1 Act-On is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Lead Forensics is still behind Act-On in all market share segments.

Websites Categories

1 Act-On has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Marketing & Advertising and 146 other categories.

2 Lead Forensics is leading in Web Design, Furniture, Agriculture & Forestry, Gifts and 17 other categories.


1 Act-On is leading in most countries, including United States, India, Canada, Netherlands and 92 other countries.

2 Lead Forensics is leading in United Kingdom, Ireland, Portugal, Czech Republic and 16 other countries.