Market Share by Top Websites

1 Act-On is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lead Forensics is clearly lagging behind, losing to Act-On in all segments.

Websites Categories

1 Act-On has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Marketing & Advertising and 127 other categories.

2 Lead Forensics is leading in Internet & Telecom, Industrial Goods & Services, Online Marketing, Jobs & Employment and 40 other categories.


1 Act-On is leading in most countries, including United States, India, Canada, Netherlands and 75 other countries.

2 Lead Forensics is leading in United Kingdom, Germany, Ireland, Poland and 61 other countries.