Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Act-On is still behind Lotame in all market share segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 194 other categories.

2 Act-On is leading in Marketing & Advertising, Business Services, Industrial Goods & Services, Construction & Maintenance and 26 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Brazil, Italy and 167 other countries.

2 Act-On is leading in Sao Tome, Bahamas, Monaco, New Caledonia and 2 other countries.