Market Share by Top Websites

1 Actito is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PIPZ is clearly lagging behind, losing to Actito in all segments.

Websites Categories

1 Actito has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Business & Consumer Services, Community & Society and 16 other categories.

2 PIPZ is leading in Health, Law & Government and Science & Education.


1 Actito is leading in most countries, including France, Belgium, United Kingdom, United States and 20 other countries.

2 PIPZ is leading in Brazil, China, Mexico, Bangladesh and 4 other countries.