Market Share by Top Websites

1 Splio is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Actito is clearly lagging behind, losing to Splio in all segments.

Websites Categories

1 Splio has better usage coverage in more websites categories. Including Lifestyle, Food & Drink, E-commerce & Shopping, Home & Garden and 11 other categories.

2 Actito is leading in Travel & Tourism, Business & Consumer Services, Community & Society, Arts & Entertainment and 5 other categories.


1 Splio is leading in most countries, including France, Brazil, Italy, Spain and 21 other countries.

2 Actito is leading in Belgium, United Kingdom, United States, Germany and 13 other countries.