2
In terms of market share, ActiveConversion is clearly lagging behind, losing to apptap in all segments.
1
ActiveConversion has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Business & Consumer Services and Computers Electronics & Technology.
2
apptap is leading in Food & Drink, Gambling and Hobbies & Leisure.
1
ActiveConversion is leading in most countries, including Canada, United States, India, Italy and 15 other countries.
2
apptap is leading in Vietnam.