Market Share by Top Websites

1 Financial Content is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, ActiveConversion is clearly lagging behind, losing to Financial Content in all segments.

Websites Categories

1 ActiveConversion has better usage coverage in more websites categories. Including Business & Industry, Industrial Goods & Services, Computer & Electronics, Marketing & Advertising and 47 other categories.

2 Financial Content is leading in News & Media, Finance, Investing, TV & Video and 4 other categories.


1 ActiveConversion is leading in most countries, including Canada, Australia, India, United Arab Emirates and 16 other countries.

2 Financial Content is leading in United States, United Kingdom, Ukraine, Switzerland and 4 other countries.