Market Share by Top Websites

1 TurnTo is leading in Top 100K Sites and Top 1M Sites.

2 ActiveConversion is leading in Top 10K Sites.

Websites Categories

1 ActiveConversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Industrial Goods & Services, Software and 33 other categories.

2 TurnTo is leading in Shopping, Home & Garden, Clothing, Beauty & Fitness and 26 other categories.


1 ActiveConversion is leading in most countries, including Canada, India, Indonesia, Mexico and 17 other countries.

2 TurnTo is leading in United States, United Kingdom, Russia, Romania and 4 other countries.