Market Share by Top Websites

1 Ad Butler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Sports, Music & Audio and 113 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 32 other categories.


1 Ad Butler is leading in most countries, including United States, Belarus, United Kingdom, Canada and 75 other countries.

2 AdEngage is leading in Pakistan, Japan, China, Korea Republic and 3 other countries.