Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, People & Society and 146 other categories.

2 Ad Butler is leading in Food & Drink, Cooking & Recipes, Real Estate, Gambling and 35 other categories.

Geography

1 AdScale is leading in most countries, including Germany, Indonesia, Brazil, France and 156 other countries.

2 Ad Butler is leading in Belarus, United States, British Indian Ocean Territory, Faeroe Islands and 7 other countries.