Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Food & Drink, People & Society and 65 other categories.

2 AdvertServe is leading in Arts & Entertainment, Movies, Sports, Soccer and 54 other categories.


1 Ad Butler is leading in most countries, including United States, United Kingdom, Canada, Mexico and 47 other countries.

2 AdvertServe is leading in Russia, Turkey, Ukraine, Kazakhstan and 45 other countries.