Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 121 other categories.

2 Ad Butler is leading in Finance, Tourism, Real Estate, Construction & Maintenance and 54 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, France, United Kingdom, Russia and 119 other countries.

2 Ad Butler is leading in Belarus, South Africa, Serbia, Ireland and 12 other countries.