Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Ad Butler is still behind DataXu in all market share segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 114 other categories.

2 Ad Butler is leading in News & Media, Sports, Cooking & Recipes, Soccer and 49 other categories.


1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 69 other countries.

2 Ad Butler is leading in Canada, Belarus, India, South Africa and 18 other countries.