Market Share by Top Websites

1 Etarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Etarget in all segments.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 144 other categories.

2 Ad Butler is leading in Gambling, Universities & Colleges, Football, Conditions & Diseases and 37 other categories.

Geography

1 Ad Butler is leading in most countries, including United States, United Kingdom, Belarus, Canada and 57 other countries.

2 Etarget is leading in Hungary, Slovakia, Czech Republic, Bulgaria and 30 other countries.