Market Share by Top Websites

1 Eyeota is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Eyeota in all segments.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Adult and 196 other categories.

2 Ad Butler is leading in Construction & Maintenance, Credit, Loans & Mortgages, Boating, Running and 4 other categories.


1 Eyeota is leading in most countries, including Indonesia, United States, Brazil, Turkey and 159 other countries.

2 Ad Butler is leading in Belarus, Bermuda, Luxembourg and Bahamas.