1
Ad Butler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Federated Media is clearly lagging behind, losing to Ad Butler in all segments.
1
Ad Butler has better usage coverage in more websites categories. Including News & Media, Finance, Business & Consumer Services, Arts & Entertainment and 11 other categories.
2
Federated Media is leading in Food & Drink, Lifestyle, Computers Electronics & Technology, Games and 3 other categories.
1
Ad Butler is leading in most countries, including India, United Kingdom, Canada, Russia and 38 other countries.
2
Federated Media is leading in United States, France, Poland, Australia and 15 other countries.