Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 130 other categories.

2 Ad Butler is leading in Construction & Maintenance, Investing, Gambling, Universities & Colleges and 39 other categories.


1 Ad Butler is leading in most countries, including United States, Belarus, United Kingdom, Canada and 53 other countries.

2 HOTWords is leading in Brazil, Mexico, Spain, Colombia and 36 other countries.