Market Share by Top Websites

1 Ad Butler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 112 other categories.

2 interclick is leading in Movies, Humor, General Merchandise, Consumer Electronics and 3 other categories.

Geography

1 Ad Butler is leading in most countries, including United States, United Kingdom, Canada, India and 86 other countries.

2 interclick is leading in Armenia and Djibouti.