Market Share by Top Websites

1 iPinYou is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to iPinYou in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 95 other categories.

2 iPinYou is leading in Shopping, Internet & Telecom, Travel, Accommodation & Hotels and 35 other categories.


1 Ad Butler is leading in most countries, including United States, United Kingdom, Canada, India and 66 other countries.

2 iPinYou is leading in China, Hong Kong, Taiwan, Japan and 7 other countries.