Market Share by Top Websites

1 Mellow Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to Mellow Ads in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 96 other categories.

2 Mellow Ads is leading in Internet & Telecom, Adult, Computer & Electronics, Games and 25 other categories.


1 Mellow Ads is leading in most countries, including Brazil, Russia, Iran, Indonesia and 53 other countries.

2 Ad Butler is leading in United States, United Kingdom, Canada, Italy and 40 other countries.