Market Share by Top Websites

1 Ad Butler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 116 other categories.

2 MSN Ads is leading in Games, Animation & Comics, Video Games, History and 9 other categories.

Geography

1 Ad Butler is leading in most countries, including United States, United Kingdom, Canada, India and 80 other countries.

2 MSN Ads is leading in Japan, Tunisia, Hong Kong, Côte D'ivoire and 2 other countries.