Market Share by Top Websites

1 Ad Butler is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Sports and 118 other categories.

2 Spring Metrics is leading in Shopping, Travel, Accommodation & Hotels, Autos & Vehicles and 36 other categories.

Geography

1 Ad Butler is leading in most countries, including United States, United Kingdom, Belarus, Canada and 82 other countries.

2 Spring Metrics is leading in United Arab Emirates, New Zealand, Slovenia, Myanmar and 2 other countries.