Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Butler is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Travel and 203 other categories.

2 Ad Butler is leading in Construction & Maintenance, Boating, Education & Resources, Womens Health and 3 other categories.


1 TradeDoubler is leading in most countries, including France, Italy, Sweden, Spain and 124 other countries.

2 Ad Butler is leading in United States, Belarus, Malaysia, Singapore and 13 other countries.