Market Share by Top Websites

1 Ad Butler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yodle is clearly lagging behind, losing to Ad Butler in all segments.

Websites Categories

1 Ad Butler has better usage coverage in more websites categories. Including News & Media, Food & Drink, Finance, Business & Consumer Services and 17 other categories.

2 Yodle is leading in Home & Garden.

Geography

1 Ad Butler is leading in most countries, including United States, India, United Kingdom, Canada and 48 other countries.

2 Yodle is leading in Pakistan, Hong Kong, Singapore, Austria and one other country.