Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Finance, Travel, Tourism, Banking and 27 other categories.
Ad Decisive is leading in Arts & Entertainment, TV & Video, News & Media, Magazines & E-Zines and 16 other categories.
BridgeTrack is leading in most countries, including United States, Canada, Turkey, Germany and 8 other countries.
Ad Decisive is leading in France, Spain and Romania.