Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, TV & Video and 17 other categories.
BridgeTrack is leading in Finance, Banking, Travel, Music & Audio and 12 other categories.
Ad Decisive is leading in most countries, including France, United Kingdom, Italy, Japan and 11 other countries.
BridgeTrack is leading in United States, Canada, Colombia, India and 3 other countries.