Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, TV & Video and 32 other categories.
Ad Decisive is leading in Computer & Electronics, Shopping, Software, Health and 15 other categories.
Conviva is leading in most countries, including United States, Belgium, United Kingdom, Mexico and 17 other countries.
Ad Decisive is leading in France, Germany, Russia, Japan and 10 other countries.