Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, TV & Video, News & Media and 32 other categories.
Ad Decisive is leading in Computer & Electronics, Shopping, Celebrities & Entertainment News, Software and 12 other categories.
Conviva is leading in most countries, including United States, Belgium, United Kingdom, Mexico and 18 other countries.
Ad Decisive is leading in France, Japan, China, Algeria and 10 other countries.