Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 91 other categories.

2 Ad Decisive is leading in Magazines & E-Zines, Accommodation & Hotels, Home & Garden, Online and one other category.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Russia, India and 45 other countries.

2 Ad Decisive is leading in France, Madagascar, Central African Republic, Guadeloupe and 2 other countries.