Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 86 other categories.

2 Ad Decisive is leading in Games, Accommodation & Hotels, Home & Garden, Coupons and 5 other categories.

Geography

1 Ligatus is leading in most countries, including France, Germany, Netherlands, Turkey and 26 other countries.

2 Ad Decisive is leading in Canada, Brazil, Japan, China and 6 other countries.