Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 86 other categories.
Ad Decisive is leading in TV & Video, News & Media, Magazines & E-Zines, Celebrities & Entertainment News and 6 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, Australia and 25 other countries.
Ad Decisive is leading in France, Viet Nam, Romania, Belgium and 2 other countries.