Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 77 other categories.

2 Ad Decisive is leading in Celebrities & Entertainment News, Accommodation & Hotels, Magazines & E-Zines, Soccer and 2 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Canada, Japan and 32 other countries.

2 Ad Decisive is leading in France, Switzerland, Viet Nam, Somalia and 6 other countries.