Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, News & Media, Shopping and 23 other categories.
Newtention is leading in Business & Industry, People & Society, Travel, Computer & Electronics and 12 other categories.
Newtention is leading in most countries, including Germany, Italy, Japan, Bulgaria and 7 other countries.
Ad Decisive is leading in France, Belgium, Romania, Canada and 6 other countries.