Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, News & Media, Music & Audio and 25 other categories.

2 Optimatic is leading in Games, Business & Industry, Video Games, Food & Drink and 16 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Canada, Israel, Algeria and 11 other countries.

2 Ad Decisive is leading in France, Spain, Viet Nam, Romania and 3 other countries.