Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Ad Decisive has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, TV & Video and 29 other categories.

2 Optimatic is leading in Games, Business & Industry, Internet & Telecom, Online and 28 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Argentina, Peru, India and 25 other countries.

2 Ad Decisive is leading in France, Canada, Germany, Brazil and 10 other countries.