Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites and Top 100K Sites.
Optimatic has better usage coverage in more websites categories. Including Games, Business & Industry, Online, Marketing & Advertising and 25 other categories.
Ad Decisive is leading in Arts & Entertainment, News & Media, People & Society, Computer & Electronics and 22 other categories.
Optimatic is leading in most countries, including United States, Algeria, Venezuela, Peru and 13 other countries.
Ad Decisive is leading in France, Brazil, Viet Nam, Belgium and 9 other countries.