Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 100K Sites and Top 1M Sites.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 18 other categories.
Ad Decisive is leading in TV & Video, Travel, Magazines & E-Zines, Accommodation & Hotels and 10 other categories.
Ad Decisive is leading in most countries, including France, Canada, Hong Kong, Martinique and 7 other countries.
Predicta is leading in Brazil, Portugal and Venezuela.