Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 18 other categories.
Ad Decisive is leading in TV & Video, Shopping, Travel, Magazines & E-Zines and 12 other categories.
Ad Decisive is leading in most countries, including France, United Kingdom, Spain, Romania and 2 other countries.
Predicta is leading in Brazil, South Africa, Portugal, Mozambique and one other country.