Lagardère Advertising is the international advertising sales house for Lagardère Active, the media branch of the Lagardere Group, covering Press, Internet, TV, Radio, Mobile and iPad applications across 45 countries.
Ad Decisive is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ad Decisive has better usage coverage in more websites categories. Including TV & Video, Shopping, Computer & Electronics, Health and 24 other categories.
Predicta is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 18 other categories.
Ad Decisive is leading in most countries, including France, United States, Canada, Germany and 16 other countries.
Predicta is leading in Brazil and Puerto Rico.