Market Share by Top Websites

1 Spongecell is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Decisive is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 56 other categories.

2 Ad Decisive is leading in TV & Video, Magazines & E-Zines, Soccer, Adult and 6 other categories.

Geography

1 Spongecell is leading in most countries, including United States, United Kingdom, Canada, Australia and 24 other countries.

2 Ad Decisive is leading in France, Viet Nam, Romania, Belgium and 2 other countries.