Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Dynamo is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 Ad Dynamo has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Internet & Telecom and 41 other categories.

2 DoubleClick AdExchange is leading in Travel, News & Media, Tourism, Business & Industry and 40 other categories.

Geography

1 Ad Dynamo is leading in most countries, including Nigeria, India, South Africa, Spain and 37 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Turkey and 34 other countries.