Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Dynamo is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Ad Dynamo has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 50 other categories.

2 Mercent is leading in Shopping, Clothing, Coupons, Health and 39 other categories.

Geography

1 Ad Dynamo is leading in most countries, including Nigeria, India, South Africa, Spain and 49 other countries.

2 Mercent is leading in United States, Canada, Germany, Italy and 20 other countries.