Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Dynamo is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Autos & Vehicles, Internet & Telecom, Business & Industry, Chats & Forums and 114 other categories.

2 Ad Dynamo is leading in Arts & Entertainment, News & Media, People & Society, Music & Audio and 70 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Belgium, United Kingdom and 138 other countries.

2 Ad Dynamo is leading in Nigeria, South Africa, Kenya, Zambia and 8 other countries.