Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Exponential in all segments.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Games and 115 other categories.

2 Ad Spirit is leading in Business & Industry, Soccer, Travel, Marketing & Advertising and 27 other categories.

Geography

1 Exponential is leading in most countries, including United States, United Kingdom, India, Canada and 113 other countries.

2 Ad Spirit is leading in Germany, Austria, Lesotho and Rwanda.