Market Share by Top Websites

1 Ad Spirit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 GroupM Server is leading in Top 10K Sites.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Sports, Science & Education, Food & Drink and 18 other categories.

2 GroupM Server is leading in Computers Electronics & Technology and Games.

Geography

1 Ad Spirit is leading in most countries, including Germany, Austria, United Kingdom, Italy and 35 other countries.

2 GroupM Server is leading in Poland, United States, Denmark, Canada and 8 other countries.