Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites.

2 Ad Spirit is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Sports, Business & Industry, Arts & Entertainment, Soccer and 79 other categories.

2 GroupM Server is leading in Autos & Vehicles, Makes & Models, Law & Government, Automotive Industry and 12 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Denmark, Italy, United States and 18 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Bulgaria and 16 other countries.