Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 20 other categories.

2 Ad Spirit hasn't got a lead over Improve Digital in any websites category.

Geography

1 Improve Digital is leading in most countries, including United States, France, Russia, Taiwan and 133 other countries.

2 Ad Spirit is leading in Germany and Cuba.