Market Share by Top Websites

1 Mercent is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, People & Society and 82 other categories.

2 Mercent is leading in Shopping, Clothing, Career & Education, Coupons and 45 other categories.

Geography

1 Mercent is leading in most countries, including United States, France, Canada, United Kingdom and 26 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Poland and 20 other countries.