Market Share by Top Websites

1 Platform161 is leading in Top 1M Sites.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 73 other categories.

2 Ad Spirit is leading in Sports, Soccer, Games, Health and 52 other categories.

Geography

1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Belgium and 27 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Israel and 9 other countries.