Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Ad Spirit is still behind Plista in all market share segments.

Websites Categories

1 Plista has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Music & Audio and 74 other categories.

2 Ad Spirit is leading in Business & Industry, Sports, Soccer, Internet & Telecom and 55 other categories.


1 Plista is leading in most countries, including Poland, Netherlands, Australia, Switzerland and 49 other countries.

2 Ad Spirit is leading in Germany, Tokelau, Czech Republic, Japan and 14 other countries.