Ad Spirit is leading in Top 100K Sites and Top 1M Sites.
Ad Spirit has better usage coverage in more websites categories. Including Sports, Business & Industry, Arts & Entertainment, Soccer and 71 other categories.
SmartContext is leading in People & Society, Internet & Telecom, Chats & Forums, Cooking & Recipes and 15 other categories.
Ad Spirit is leading in most countries, including Germany, Austria, United States, Switzerland and 16 other countries.
SmartContext is leading in Poland, United Kingdom, India, Ukraine and 11 other countries.