Market Share by Top Websites

1 SmartContext is leading in Top 10K Sites and The Entire Web.

2 Ad Spirit is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Shopping, Soccer and 86 other categories.

2 SmartContext is leading in Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 33 other categories.

Geography

1 Ad Spirit is leading in most countries, including Germany, Austria, Switzerland, Spain and 20 other countries.

2 SmartContext is leading in Poland, United Kingdom, Russia, Belgium and 12 other countries.