Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Ad Spirit is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Ad Spirit has better usage coverage in more websites categories. Including Business & Industry, Sports, Soccer, Travel and 60 other categories.

2 Underdog Media is leading in Arts & Entertainment, News & Media, Computer & Electronics, Internet & Telecom and 38 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, Canada, United Kingdom, India and 49 other countries.

2 Ad Spirit is leading in Germany, Austria, Switzerland, Poland and 4 other countries.